, Singapore
Source: Logitech Singapore

Logitech Singapore, Watsons partner to bring greater access to tech accessories

Logitech is the first global tech brand to partner with Watsons. 

Logitech Singapore has partnered with beauty and health retailer Watsons to offer greater accessibility to lifestyle and tech accessories. 

Through the partnership, consumers will have access to Logitech’s personal workplace products at 28 Watsons stores in Singapore and online. 

Read more: How Watsons plans to tap Middle East’s fast-growing consumer market

“In a new world of work and play where technology products have become integral to our everyday lives, Logitech has evolved from a tech brand to a lifestyle brand. In our recent region-wide Logitech-Milieu insight study on consumer purchasing behaviour of content creation technology, we found that about 1 in 2 respondents from Singapore reported an overall interest to purchase audio and video technology,” Bernard Chow, Head of Cluster for Singapore, Malaysia and the Philippines, Logitech, said. 

“In line with this insight, we wanted to fulfil this need by expanding our touchpoints and channels innovatively in the retail space.”

Logitech noted it plans to expand in neighbouring markets, such as Malaysia and the Philippines.

 

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