JD deepens ties with electronics brand Oppo
They will collaborate in technology cost reduction and marketing.
Consumer electronics company Oppo will be fully settled in JD’s offlines stores after signing a new annual cooperation agreement to work together in supply chain and marketing, the e-commerce giant said in a press release.
JD said that its one-hour delivery service seeks to enhance consumers’ shopping experiences in Oppo showrooms by providing one-stop shopping in a variety of scenarios.
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JD Cloud will also kick off a partnership with Oppo in technology cost reduction and marketing expansion, the company added
“JD and OPPO join hands to explore and innovate a future omni-channel retail model, which will help brands achieve even more tremendous sales growth while generating new incremental value for the mobile phone industry,” JD said.
In the first half of 2022, Oppo has been stationed in over 600 JD offline stores all around China.