ZALORA
ZALORA is part of Global Fashion Group, the leading fashion and lifestyle online destination in growth markets. It offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women.
See below for the Latest ZALORA News, Analysis, Profit Results, Share Price Information, and Commentary.
Zalora hires new chief marketing officer
Zalora hires new chief marketing officer
Online fashion retailer Zalora recently announced the appointment of Elias Pour as chief marketing officer. Pour will lead a team of over 150 people, overseeing the full marketing operations of Zalora Group.
Zalora embarks on company-wide project to deliver operational speed to employees
Software corporation SAP recently announced that e-retailer Zalora has selected SAP S/4HANA® to enhance its operational capabilities and streamline processes for real-time business decisions.
Zalora boosts revenue, in-app traffic with Criteo tech
ZALORA, one of Asia’s online fashion destinations, recognised the need for a robust cross device to increase conversions and build loyalty across the consumer journey. While Zalora has a dynamic website, it needed to not only increase its mobile app traffic but also repeat app interactions and transactions. In short, the company had to adapt its consumer engagement strategy to become more mobile-centric as consumers’ shopping behaviours changed with the continued increase in smartphone adoption in the region.
Zalora bringing fashion retailing to the Internet
Retail Asia speaks with Dione Song, managing director of Zalora Singapore, on its strategy to convince more consumers to buy online.
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