Sephora
Founded in 1969, Sephora is a visionary beauty-retail concept founded in France by Dominique Mandonnaud. In 1997, it was acquired by luxury conglomerate, LVMH as a way to become the world’s largest retailer of perfumes and beauty.
See below for the Latest Sephora News, Analysis, Profit Results, Share Price Information, and Commentary.
Sephora unveils redesigned flagship store in Melbourne
Sephora unveils redesigned flagship store in Melbourne
It is now the largest Sephora location in ANZ.
Sephora launches DRUNK ELEPHANT in Mainland China
It is now accessible in Sephora stores located in major cities such as Beijing, Shanghai, Guangzhou, and Chengdu.
Sephora taps Xia Ding as managing director of Greater China
She will report directly to Alia Gogi, the president of Sephora Asia.
Sephora names SEA, Oceania & South Korea managing director
Jenny Cheah served as President of Greater China of Bulgari before moving to Sephora.
Sephora launches new order management system in Australia
The new platform will allow customers to avail of the Click & Collect service, amongst others.
Sephora to open Asia’s first ‘store of the future’ in Singapore
Customers can access the store starting on 23 September.
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Awards
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Event News
Inside BIRKENSTOCK South East Asia Pte Ltd’s win at the Retail Asia Awards 2026
Evelyn Chua, MD at BIRKENSTOCK South East Asia Pte Ltd, highlights customers spending more time in-store after its shift to experiential retail.
Commentary
Why APAC digital leaders must overhaul content amidst fractured consumer discovery
How EV buyers in Asia are rewriting consumer trust and retail competition
If the AI agent doesn't know your brand, neither does your next customer