SAP

SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. 

Retail Asia welcomes Aditya Utama at the ‘Customers take center stage’ virtual round table

SAP’s retail industry business architect led the discussion on the importance of customer experience in today’s retail platform.

Retail Asia welcomes Aditya Utama at the ‘Customers take center stage’ virtual round table

SAP’s retail industry business architect led the discussion on the importance of customer experience in today’s retail platform.

Alfred Choy on online and physical stores: Balancing both is key to a retailer’s success

Despite digitisation efforts amongst retailers, SAP’s sales director believes that physical stores are still important for delivering an end-to-end customer experience.

SAP lays out groundwork for customer-centricity and digitisation for retailers 

A “new world of customer experience” and innovation await retail businesses during the pandemic.