PZ Cussons Indonesia
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PZ Cussons Indonesia wins Digital Marketing Strategy of the Year - Indonesia at the 2022 FMCG Asia Awards
PZ Cussons Indonesia wins Digital Marketing Strategy of the Year - Indonesia at the 2022 FMCG Asia Awards
The company was recognised for their Hair Story for Cussons Baby digital marketing campaign.
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Industry leaders also cited the importance of adopting omnichannel strategies.
Commentary
Unwrapping the psychology behind festive snacking in Southeast Asia