PZ Cussons Indonesia
We are PZ Cussons, an international consumer goods business that champions the wellbeing of people, families and communities everywhere.
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PZ Cussons Indonesia wins Digital Marketing Strategy of the Year - Indonesia at the 2022 FMCG Asia Awards
PZ Cussons Indonesia wins Digital Marketing Strategy of the Year - Indonesia at the 2022 FMCG Asia Awards
The company was recognised for their Hair Story for Cussons Baby digital marketing campaign.
Most Read
1. Singapore consumers show rising openness to agentic AI shopping 2. 86% of Southeast Asian consumers shop actively in online malls 3. CDO Foodsphere’s Highlands and San Marino earn awards at FMCG Asia Awards 2025 4. Foodpanda adds ride hailing to pandapro 5. Shiseido targets cash flow of ¥600b by 2030Resource Center
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The brands achieved top recognition for campaigns that strengthened leadership in premium canned goods.
Commentary
This 11.11, the real battle lies in shopper confidence – not the biggest discount