Appier
Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s products are designed to help companies build a holistic view of their customers, understand their preferences, anticipate their actions and ultimately make decisions that lead to better business outcomes.
See below for the Latest Appier News, Analysis, Profit Results, Share Price Information, and Commentary.
How AI helps boost retailers’ digital sales initiatives
How AI helps boost retailers’ digital sales initiatives
The use of AI in marketing ensures greater efficiency in increasing productivity and boosting campaigns.
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AI-driven marketing isn’t just the future, it’s already proving its value – EY’s Olivier Gergele
Retailers who embrace digital innovation, stay agile, and keep the consumer at the centre are best positioned to lead.
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Digital giants to retailers: The playbook for scaling ad revenue with onsite retail media