Digital consumers
L’Oréal targets Filipino consumers through digital strategy
L’Oréal targets Filipino consumers through digital strategy
Digital habits push personalised marketing in the Philippines.
Mintel: consumers favour brands that align with personal values
Consumers value authenticity in brand choices, says analyst.
SEA digital consumers to reach 350 million by end-2021
The report also said that digital retail share in the region grew 85% year-on-year.
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1. Probability disclosures unlikely to dent blind-box demand in Singapore 2. Easing rents lure retailers back to Hong Kong streets 3. Online shopping boom drives Malaysia e-commerce growth momentum 4. HK retail sales up 11.8% as durable goods and jewellery drive growth 5. PGMall’s 'ConsuMerchant' model lets shoppers earn up to 3.5% cashbackResource Center
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FMCG Asia Awards 2025 Winner: Rachel Carrasco of BAKEN
Rachel Carrasco, Founder and CEO of BAKEN, highlights how its Real Bacon Crisps have elevated Filipino snacks to global standards.
Commentary
APAC retailers need to rethink where fraud prevention begins
How Singapore consumer brands can build strong supply chains amidst rising input costs
The CX illusion: Why retail’s digital investment isn’t delivering
The future of agentic commerce in APAC: Why identity will anchor hybrid experiences