Artificial Intelligence

Human agents remain vital in AI-driven customer service

Human agents remain vital in AI-driven customer service

AI handles routine queries, but human intervention is key for trust and escalation.

Retailers told to use data to drive sales

The goal is to create a curated shopping experience that prevents stockouts.

APAC consumers demand trust and control in AI-driven future

Brands are facing pressure to deliver authenticity.  

Asia-Pacific retailers need AI boost to meet customer expectations

Retailers struggle with AI adoption while aiming to meet the demands of Gen Z consumers.

Consumer goods companies must embrace AI or risk failure: GlobalData

The reality of adopting AI involves tangible financial and security risks.

Retailers must embrace 'demand sensing' to improve performance: Kearney

New technologies and initiatives to measure consumer behaviour numerically can increase demand forecasting accuracy.

How AI helps boost retailers’ digital sales initiatives

The use of AI in marketing ensures greater efficiency in increasing productivity and boosting campaigns.