2022 SME trends
Over 50% of SMEs in Southeast Asia more optimistic: report
Over 50% of SMEs in Southeast Asia more optimistic: report
Indonesians were found to be the most optimistic.
What trends will emerge for SMEs this 2022?
Digitalisation remains king for businesses to grow this year.
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1. Outstanding consumer brands honoured at FMCG Asia Awards 2025 2. lululemon opens flagship store in Seoul 3. Nestlé Purina PetCare triumphs at FMCG Asia Awards 2025 with product launch distinction 4. Ferrero Asia Pacific triumphs at FMCG Asia Awards 2025 for Kinder Joy campaign 5. Edition opens first standalone Singapore store at Raffles CityResource Center
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FairPrice Group honoured at FMCG Asia Awards 2025 for homegrown excellence
The retailer strengthened consumer trust through value-led campaigns and innovative launches.
Commentary
This 11.11, the real battle lies in shopper confidence – not the biggest discount