Yeo Hiap Seng Pte Ltd
A Singapore Brand, A Global Business
With a corporate history that extends more than a hundred years, Yeo’s (also known as YHS or Yeo Hiap Seng) has grown from strength to strength, from its humble beginnings as a striving enterprise in pre-war Singapore, to its transformation as a food & beverage conglomerate with a global network that spans Asia-Pacific, Europe, North America and Oceanic regions.
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Yeo Hiap Seng bags Campaign of the Year - Singapore at FMCG Asia Awards 2023
Yeo Hiap Seng bags Campaign of the Year - Singapore at FMCG Asia Awards 2023
It has taken the experience of drinking chrysanthemum tea to a new level.
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AI-driven marketing isn’t just the future, it’s already proving its value – EY’s Olivier Gergele
Retailers who embrace digital innovation, stay agile, and keep the consumer at the centre are best positioned to lead.
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Digital giants to retailers: The playbook for scaling ad revenue with onsite retail media