Roland Berger
Roland Berger is the only strategy consultancy of European origin with a strong international presence. As an independent firm owned exclusively by our partners, we have 51 offices with a presence in all major markets.
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Digital natives drive shift in consumer behaviour
Digital natives represent 50% consumption in 2030.
Digital natives drive shift in consumer behaviour
Digital natives represent 50% consumption in 2030.
Stores advised to deliver consistent online-offline experience
Julien Bourdiniere, Senior Partner of Consumer Goods & Retail at Roland Berger Asia said there are two strategies that retailers should adopt to remain relevant in the field.
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1. Toys ‘R’ Us Asia banks on ‘kidults’ to drive toy sales 2. Shopee Malaysia achieves 8x sales growth for brands during 10.10 Festival 3. Here are 7 consumer types every brand should know 4. L'Occitane delists from Hong Kong Stock Exchange 5. APAC consumers increasingly choose green cosmeticsResource Center
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Awards
Nov
19
Event News
Event News
Gen AI powers Zalora’s push for enhanced shopping experiences
![Gen AI powers Zalora’s push for enhanced shopping experiences]()
Technology
This has already led to improved click and conversion rates for the group.
This has already led to improved click and conversion rates for the group.
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Most Read
1. Toys ‘R’ Us Asia banks on ‘kidults’ to drive toy sales 2. Shopee Malaysia achieves 8x sales growth for brands during 10.10 Festival 3. Here are 7 consumer types every brand should know 4. L'Occitane delists from Hong Kong Stock Exchange 5. APAC consumers increasingly choose green cosmeticsAwards
Nov
19