Colgate-Palmolive
Colgate-Palmolive inks MOU with Shopee to boost e-commerce business
Colgate-Palmolive inks MOU with Shopee to boost e-commerce business
The partnership is aimed at growing Colgate’s digital sales by over 20 times by 2025.
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Vietnam retail market ramps up digital-first strategies
Collaboration between traditional and modern retail formats is seen as crucial.