Retail Asia Summit - Indonesia - May 12, 2026
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Overview Retail Asia Summit - Indonesia 2026
Retail Asia is honoured to present the Retail Asia Summit – Indonesia, taking place on 12 May 2026. With the theme “One Retail Ecosystem: Indonesia’s Next Leap,” this year’s summit will gather Indonesia’s leading retail executives, innovators, and digital commerce leaders to explore how collaboration, data, and technology are shaping the nation’s next phase of retail growth.
As Indonesia’s retail industry evolves beyond digital transformation, businesses are now focusing on building integrated ecosystems that connect payments, logistics, AI, and sustainability. The summit will serve as a strategic platform to discuss how retailers, brands, and tech players are leveraging innovation—from AI-driven personalisation and retail media monetisation to e-wallet adoption and sustainable FMCG operations.
Join this essential event to uncover how Indonesia’s retail sector is scaling smarter, greener, and more inclusive business models—positioning the country at the forefront of Southeast Asia’s retail revolution.
Why You Must Attend the Retail Asia Summit 2026 in Indonesia:
CONNECT
Engage with Indonesia’s top retail and e-commerce leaders. Forge meaningful partnerships with innovators, brands, and ecosystem players driving the country’s next wave of retail transformation
LEARN
Gain valuable insights into Indonesia’s evolving retail landscape—from AI and data monetisation to payment innovation and sustainable operations. Understand how local players are redefining efficiency and customer engagement.
INNOVATE
Explore the latest technologies powering Indonesian retail—from automation and omnichannel analytics to smart logistics and waste reduction in FMCG.
GROW
Equip your business with actionable strategies to thrive in Indonesia’s fast-growing and competitive retail market. Harness collaboration, scalability, and sustainability to achieve long-term success in 2026 and beyond.
NEWS
SPEAKERS
Iqbal Shoffan Shofwan
Director General of Domestic Trade
Ministry of Trade
Director General of Domestic Trade
Ministry of Trade
Sasanka Dutta
Advisor
PriceWaterhouseCooper
Advisor
PriceWaterhouseCooper
Sasanka Dutta is an advisor at PwC Consulting Southeast Asia with 20+ years of experience advising Retail, FMCG, and QSR organizations across the globe. He works closely with clients on critical challenges including growth strategy, revenue management, digital transformation, and operational improvement. His work spans AI-powered revenue management, value chain optimization, customer exp rience transformation, and change management, always with a focus on delivering practical and meaningful outcomes.
Bikash Pathak
Digital and Marketing Advisor
PT MAP Aktif Adiperkasa
Digital and Marketing Advisor
PT MAP Aktif Adiperkasa
Budi Tri Prasetyo
Director of Store Operations & Supply Chain
Circle K Indonesia (PT Circleka Indonesia Utama)
Director of Store Operations & Supply Chain
Circle K Indonesia (PT Circleka Indonesia Utama)
Hendy Setiono
Founder & CEO
Baba Rafi Enterprise
Founder & CEO
Baba Rafi Enterprise
Valerie Putri
Group Digital & Content Marketing Manager
Kopi Kenangan
Group Digital & Content Marketing Manager
Kopi Kenangan
Koma Okubo
Partner
YCP
Partner
YCP
Koma is a seasoned growth strategist bringing diverse expertise to YCP. Leveraging dual perspectives from brand leadership at P&G and a premier global agency, he excels in comprehensive marketing strategy. With over five years leading an APAC AdTech business, their core strengths include business scaling, go-to-market execution, organizational design. He combines deep marketing acumen with proven operational leadership to help clients accelerate growth and navigate complex regional markets.
Mario Braz de Matos
Co-Founder and Managing Partner
Flying Fish Lab
Co-Founder and Managing Partner
Flying Fish Lab
Vania Losinto
Founder and Director
DAN+DAN (PT. Sumber Indah Lestari)
Founder and Director
DAN+DAN (PT. Sumber Indah Lestari)
Michelle Sjamsury
Partner
EY-Parthenon Indonesia Strategy & Transactions
Partner
EY-Parthenon Indonesia Strategy & Transactions
Michelle Sjamsury brings over 15 years of experience advising clients across strategy, transactions, and acquisitions. She focuses on supporting both private and public clients, primarily private equity funds, on financial due diligence and transaction-based engagements. Her experience spans consumer products and retail, food and beverage, healthcare, education, manufacturing, automotive, e-commerce, and telecommunications, helping clients navigate complex deals with rigorous commercial and financial insights.
Representative
Erajaya Digital
Erajaya Digital
Fanky Mulia
SVP Membership & Loyalty
Blibli (PT Global Digital Niaga Tbk.)
SVP Membership & Loyalty
Blibli (PT Global Digital Niaga Tbk.)
Richard Tanadi
Head of Solution Architect
datalabs.id
Head of Solution Architect
datalabs.id
Richard Tanadi, currently Solution Architect Lead on Data Labs Analytics, previously participated in researches related to Computer Vision and Machine Learning, currently leverages its skills and knowledge to help Data Labs Analytics customers leverage and integrate the capabilities of Artificial Intelligence to customer's daily workload with minimal hassle.
Rusdy Sumantri
Director - Strategic Analytics and Insights
NielsenIQ Indonesia
Director - Strategic Analytics and Insights
NielsenIQ Indonesia
Alphonzus Widjaja
Chairman
Indonesia Shopping Mall Association
Chairman
Indonesia Shopping Mall Association
Taufiq Basthami
President Director
URC Indonesia
President Director
URC Indonesia
President Director of URC Indonesia with 25 years of experience across many reputable companies both multinationals and local giant. I started my career with P&G Indonesia as management trainee in sales department in early 2000. I worked my way up through different roles both in Indonesia and ASEAN regional role in KL and then progressed to be the Sales Head in Kraft, Indolakto, and Fonterra in 2011-2017 before joining URC Indonesia in 2018.
Through all my assignments, I have become business transformation specialist. I accelerated slow growing business and turned around losing money company to be profitable. As an avid mentor, I rejuvenated the organization and catapulted them to be high performing team.
Juan Pisente Widjaja
Managing Partner
Gideon Consulting Group
Managing Partner
Gideon Consulting Group
Arfian Agus
Director and Head of Digital
YCP
Director and Head of Digital
YCP
Arfian Agus is Director and Head of Digital at YCP, where he leads digital product strategy and transformation initiatives across multiple industries. With over 15 years of experience spanning fintech, health tech, and management consulting, he brings a sharp understanding of how digital ecosystems and data can drive meaningful customer experiences.
Teresa Wibowo
Director
PT Aspirasi Hidup Indonesia Tbk (AZKO)
Director
PT Aspirasi Hidup Indonesia Tbk (AZKO)
Connie Florensia
Head of E-Commerce
PT Fast Retailing Indonesia (UNIQLO Indonesia)
Head of E-Commerce
PT Fast Retailing Indonesia (UNIQLO Indonesia)
Frisma Esra
Head Marketing
Erajaya Active Lifestyle.
Head Marketing
Erajaya Active Lifestyle.
Haryanto Pratantara
Business & Operations Director, PT. Kurnia Ciptamoda Gemilang and Secretary General
HIPPINDO
Business & Operations Director, PT. Kurnia Ciptamoda Gemilang and Secretary General
HIPPINDO
Reynard Praharsa
Chief Operational Officer
MDI Training
Chief Operational Officer
MDI Training
Education & Training:
- Master of Business Administration (exchange program) from Cornell University – Johnson Graduate School of Management, USA
- Master of Business Administration from Nanyang Technological University, Singapore
- Bachelor of Commerce from Monash University, Melbourne
- Diploma of commerce from Monash International College, Indonesia
Working Experiences:
- Chief Operation Officer of MDI Training International (Current)
- Chief Operation Officer of Trainingmarket.id (Current)
- Senior Consultant for PriceWaterHouseCoopers Indonesia
Hiu Kurniawan Saputra
Chief of Strategic Planning & New Business Development
PT Supra Boga Lestari Tbk
Chief of Strategic Planning & New Business Development
PT Supra Boga Lestari Tbk
Professional Experience:
He began his career as a Business Consultant at Andersen Business Consulting, before moving to the FMCG sector with PT Indomilk. Since 2003, he has built an extensive career in multi-format FMCG Retail across Indonesia and China, working with:
- Matahari Putra Prima Tbk (MPPA.JK): Hypermarkets and Supermarkets.
- Better Life Commercial Chain (002251.SZ): Hypermarkets, Supermarkets & Appliance Store in China (Hunan, Jiangxi, Sichuan & Chongqing)
He later served as the Business Development Director at Sampoerna Schools System.
Since 2022, he has been with Supra Boga Lestari (a subsidiary of the Blibli Tiket Group) as the Chief of
Strategic Planning & New Business. In this role, he is responsible for:
- Developing the company’s corporate business planning.
- Managing and overseeing both existing and new F&B business ventures.
Academic Qualification:
- Master in Industrial Engineering Universitas Pelita Harapan, Jakarta
- Bachelor in Industrial Engineering, University of Trisakti, Jakarta
Agenda
Subject to change
8:30 - 9:00 AM REGISTRATION
9:15 - 9:20 AM Welcome Remarks
- Tim Charlton, Publisher, Retail Asia
9:20 - 9:35 AM Opening Speaker
- Iqbal Shoffan Shofwan, Director General of Domestic Trade, Ministry of Trade
9:35 - 9:55 AM Keynote Speaker: Indonesia’s Next Leap: Where Data Unifies and Intelligence Leads
- Sasanka Dutta, Advisor, PriceWaterhouseCooper
9:55 - 10:15 AM Speaker 3: Why Brick & Mortar Retailers Will Win the Next Decade of Digital
- Bikash Pathak, Digital and Marketing Advisor, PT MAP Aktif Adiperkasa
10:15 -10:45 AM Panel Session 1: Advancing an Integrated Retail Ecosystem for Sustainable Growth
Moderator:
- Reynard Praharsa, Chief Operational Officer, MDI Training
Panelists:
- Budi Tri Prasetyo, Director of Store Operations & Supply Chain, Circle K Indonesia (PT Circleka Indonesia Utama)
- Hendy Setiono, Founder & CEO, Baba Rafi Enterprise
- Valerie Putri, Group Digital & Content Marketing Manager, Kopi Kenangan
10:45 - 11:25 AM NETWORKING BREAK
11:25 - 11:45 AM Speaker 4
- Koma Okubo, Partner, YCP
11:45 - 12:05 AM Speaker 5: Turning Packaging Returns into Consumer Engagement and Retail Growth
- Vania Losinto, Founder and Director, DAN+DAN (PT. Sumber Indah Lestari)
12:05 - 12:25 PM Speaker 6: The Fool's Gold of AI: Why the "Next Leap" is Human, Not Agentic
- Mario Braz de Matos, Co-Founder and Managing Partner, Flying Fish Lab
12:25 - 12:55 PM Panel Session 2: Retail Data Interoperability Without Losing Control
Moderator:
- Michelle Sjamsury, Partner, EY-Parthenon Indonesia Strategy & Transactions
Panelists:
- Hiu Kurniawan Saputra, Chief of Strategic Planning & New Business Development, PT Supra Boga Lestari Tbk
- Vania Losinto, Founder and Director, DAN+DAN (PT. Sumber Indah Lestari)
- Representative, Erajaya Digital
12:55 -1:00 PM Speaker 7: 5-Minute Craft with Datalabs: From Photo to Market in 5 Minutes
- Richard Tanadi, Head of Solution Architect, datalabs.id
10:00 - 2:00 PM MIDDAY BREAK
2:00 - 2:20 PM Speaker 8: From Uncertainty to Opportunity: Driving Smarter Growth in Indonesia’s Next Retail Era
- Rusdy Sumantri, Director - Strategic Analytics and Insights, NielsenIQ Indonesia
2:20 - 2:40 PM Speaker 9: Indonesia Shopping Mall & The Generations
- Alphonzus Widjaja, Chairman, Indonesia Shopping Mall Association
2:40 - 3:00 PM Speaker 10: Accelerate Growth Through Sustainable Innovation
- Taufiq Basthami, President Director, URC Indonesia
3:00 - 3:30 PM NETWORKING BREAK
3:30 - 3:50 PM Speaker 11
- Juan Pisente Widjaja, Managing Partner, Gideon Consulting Group
3:50 - 4:10 PM Speaker 12
4:10 - 4:50 PM Panel Session 3: Experience-Driven Retail Powered by Cross-Ecosystem Loyalty
Moderator:
- Arfian Agus, Director and Head of Digital, YCP
Panelists:
- Connie Florensia, Head of E-Commerce, PT Fast Retailing Indonesia (UNIQLO Indonesia)
- Frisma Esra, Head Marketing, Erajaya Active Lifestyle
- Haryanto Pratantara, Business & Operations Director, PT. Kurnia Ciptamoda Gemilang and Secretary General, HIPPINDO
- Fanky Mulia, SVP Membership & Loyalty, Blibli (PT Global Digital Niaga Tbk.)
5:00 PM END OF PROGRAM
For inquiries, reach us at
For more details, contact:
Retail Asia Events Team
+65 31581386
SPEAKERS
Iqbal Shoffan Shofwan
Director General of Domestic Trade
Ministry of Trade
Director General of Domestic Trade
Ministry of Trade
Sasanka Dutta
Advisor
PriceWaterhouseCooper
Advisor
PriceWaterhouseCooper
Sasanka Dutta is an advisor at PwC Consulting Southeast Asia with 20+ years of experience advising Retail, FMCG, and QSR organizations across the globe. He works closely with clients on critical challenges including growth strategy, revenue management, digital transformation, and operational improvement. His work spans AI-powered revenue management, value chain optimization, customer exp rience transformation, and change management, always with a focus on delivering practical and meaningful outcomes.
Bikash Pathak
Digital and Marketing Advisor
PT MAP Aktif Adiperkasa
Digital and Marketing Advisor
PT MAP Aktif Adiperkasa
Budi Tri Prasetyo
Director of Store Operations & Supply Chain
Circle K Indonesia (PT Circleka Indonesia Utama)
Director of Store Operations & Supply Chain
Circle K Indonesia (PT Circleka Indonesia Utama)
Hendy Setiono
Founder & CEO
Baba Rafi Enterprise
Founder & CEO
Baba Rafi Enterprise
Valerie Putri
Group Digital & Content Marketing Manager
Kopi Kenangan
Group Digital & Content Marketing Manager
Kopi Kenangan
Koma Okubo
Partner
YCP
Partner
YCP
Koma is a seasoned growth strategist bringing diverse expertise to YCP. Leveraging dual perspectives from brand leadership at P&G and a premier global agency, he excels in comprehensive marketing strategy. With over five years leading an APAC AdTech business, their core strengths include business scaling, go-to-market execution, organizational design. He combines deep marketing acumen with proven operational leadership to help clients accelerate growth and navigate complex regional markets.
Mario Braz de Matos
Co-Founder and Managing Partner
Flying Fish Lab
Co-Founder and Managing Partner
Flying Fish Lab
Vania Losinto
Founder and Director
DAN+DAN (PT. Sumber Indah Lestari)
Founder and Director
DAN+DAN (PT. Sumber Indah Lestari)
Michelle Sjamsury
Partner
EY-Parthenon Indonesia Strategy & Transactions
Partner
EY-Parthenon Indonesia Strategy & Transactions
Michelle Sjamsury brings over 15 years of experience advising clients across strategy, transactions, and acquisitions. She focuses on supporting both private and public clients, primarily private equity funds, on financial due diligence and transaction-based engagements. Her experience spans consumer products and retail, food and beverage, healthcare, education, manufacturing, automotive, e-commerce, and telecommunications, helping clients navigate complex deals with rigorous commercial and financial insights.
Representative
Erajaya Digital
Erajaya Digital
Fanky Mulia
SVP Membership & Loyalty
Blibli (PT Global Digital Niaga Tbk.)
SVP Membership & Loyalty
Blibli (PT Global Digital Niaga Tbk.)
Richard Tanadi
Head of Solution Architect
datalabs.id
Head of Solution Architect
datalabs.id
Richard Tanadi, currently Solution Architect Lead on Data Labs Analytics, previously participated in researches related to Computer Vision and Machine Learning, currently leverages its skills and knowledge to help Data Labs Analytics customers leverage and integrate the capabilities of Artificial Intelligence to customer's daily workload with minimal hassle.
Rusdy Sumantri
Director - Strategic Analytics and Insights
NielsenIQ Indonesia
Director - Strategic Analytics and Insights
NielsenIQ Indonesia
Alphonzus Widjaja
Chairman
Indonesia Shopping Mall Association
Chairman
Indonesia Shopping Mall Association
Taufiq Basthami
President Director
URC Indonesia
President Director
URC Indonesia
President Director of URC Indonesia with 25 years of experience across many reputable companies both multinationals and local giant. I started my career with P&G Indonesia as management trainee in sales department in early 2000. I worked my way up through different roles both in Indonesia and ASEAN regional role in KL and then progressed to be the Sales Head in Kraft, Indolakto, and Fonterra in 2011-2017 before joining URC Indonesia in 2018.
Through all my assignments, I have become business transformation specialist. I accelerated slow growing business and turned around losing money company to be profitable. As an avid mentor, I rejuvenated the organization and catapulted them to be high performing team.
Juan Pisente Widjaja
Managing Partner
Gideon Consulting Group
Managing Partner
Gideon Consulting Group
Arfian Agus
Director and Head of Digital
YCP
Director and Head of Digital
YCP
Arfian Agus is Director and Head of Digital at YCP, where he leads digital product strategy and transformation initiatives across multiple industries. With over 15 years of experience spanning fintech, health tech, and management consulting, he brings a sharp understanding of how digital ecosystems and data can drive meaningful customer experiences.
Teresa Wibowo
Director
PT Aspirasi Hidup Indonesia Tbk (AZKO)
Director
PT Aspirasi Hidup Indonesia Tbk (AZKO)
Connie Florensia
Head of E-Commerce
PT Fast Retailing Indonesia (UNIQLO Indonesia)
Head of E-Commerce
PT Fast Retailing Indonesia (UNIQLO Indonesia)
Frisma Esra
Head Marketing
Erajaya Active Lifestyle.
Head Marketing
Erajaya Active Lifestyle.
Haryanto Pratantara
Business & Operations Director, PT. Kurnia Ciptamoda Gemilang and Secretary General
HIPPINDO
Business & Operations Director, PT. Kurnia Ciptamoda Gemilang and Secretary General
HIPPINDO
Reynard Praharsa
Chief Operational Officer
MDI Training
Chief Operational Officer
MDI Training
Education & Training:
- Master of Business Administration (exchange program) from Cornell University – Johnson Graduate School of Management, USA
- Master of Business Administration from Nanyang Technological University, Singapore
- Bachelor of Commerce from Monash University, Melbourne
- Diploma of commerce from Monash International College, Indonesia
Working Experiences:
- Chief Operation Officer of MDI Training International (Current)
- Chief Operation Officer of Trainingmarket.id (Current)
- Senior Consultant for PriceWaterHouseCoopers Indonesia
Hiu Kurniawan Saputra
Chief of Strategic Planning & New Business Development
PT Supra Boga Lestari Tbk
Chief of Strategic Planning & New Business Development
PT Supra Boga Lestari Tbk
Professional Experience:
He began his career as a Business Consultant at Andersen Business Consulting, before moving to the FMCG sector with PT Indomilk. Since 2003, he has built an extensive career in multi-format FMCG Retail across Indonesia and China, working with:
- Matahari Putra Prima Tbk (MPPA.JK): Hypermarkets and Supermarkets.
- Better Life Commercial Chain (002251.SZ): Hypermarkets, Supermarkets & Appliance Store in China (Hunan, Jiangxi, Sichuan & Chongqing)
He later served as the Business Development Director at Sampoerna Schools System.
Since 2022, he has been with Supra Boga Lestari (a subsidiary of the Blibli Tiket Group) as the Chief of
Strategic Planning & New Business. In this role, he is responsible for:
- Developing the company’s corporate business planning.
- Managing and overseeing both existing and new F&B business ventures.
Academic Qualification:
- Master in Industrial Engineering Universitas Pelita Harapan, Jakarta
- Bachelor in Industrial Engineering, University of Trisakti, Jakarta
Awards Highlights
Recent News
Recent News
Urban consumers are reshaping Indonesia’s retail market
77% of Indonesians still want to see products in person — even as online shopping keeps accelerating
Indonesia’s retailers are rapidly moving toward omnichannel business models as urban consumers increasingly combine online...
