Personalizing the omnichannel journey: Customer engagement and retention
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Personalizing the omnichannel journey: Customer engagement and retention
Roundtable Discussion OVERVIEW
In a hyper-competitive and fragmented Singapore market, the shift in buying preferences and habits have contributed to omnichannel experiences replacing traditional in-store purchases. Brands need to constantly adapt and innovate to retain their tech-savvy and mobile-first young consumers.
Personalisation has become essential for customer retention, and data protection has taken on greater importance amongst consumers. Understanding the customers with the help of data using the right technology can help brands curate personalised experiences and build customer loyalty. Hence, choosing the right technological platform that can deliver and boost a brand’s growth multifold is the need of the hour.
Venue: The Inland Revenue Room, Lower Lobby, The Fullerton Hotel Singapore
This event will talk about:
CONNECT
- How have consumer behaviours changed?
- How can real-time analytics and customer insights help businesses maximize productivity?
D
- What impact has this had on retail operations?
- What strategies and technologies are leaders exploring to drive customer retention and loyalty?
SPEAKER/PANELIST
Santosh Reddy
Vice President - Sales & Marketing
Capillary Technologies
Elaine Heng
Chief Executive Officer (Retail Business)
FairPrice Group
AGENDA
10:00 AM - 10:15 AM – Welcome Coffee Break
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10:15 AM - 10:20 AM – Welcome Remarks
Simon Hyett, Host/ Moderator, Retail Asia
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10:20 AM - 10:30 AM – Capillary Technology Speaking Session
Santosh Reddy, Vice President - Sales & Marketing, Capillary Technologies
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10:30 AM - 10:40 AM – Speaking Session 2
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10:40 AM - 11:40 AM – Panel Discussion / Q&A
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11:40 AM - 11:45 AM – Closing Remarks
Simon Hyett, Host/ Moderator, Retail Asia
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11:45 AM - 12:45 PM – Networking / Lunch
Contact Us
For more details, contact:
Retail Asia Events Team
+65 3158 1386
SPEAKER/PANELIST
Santosh Reddy
Vice President - Sales & Marketing
Capillary Technologies
Elaine Heng
Chief Executive Officer (Retail Business)
FairPrice Group
