TWG Tea opens largest global flagship at Singapore Changi Airport

The flagship features the first TWG Tea Museum.

TWG Tea has opened its largest global flagship at Singapore Changi Airport Terminal 3, expanding its presence in the travel retail sector.

The 2,700-square-foot TWG Tea Gallery is located beneath a 23-foot-high ceiling and combines the brand’s tea boutique, tea accessories, gifting, and takeaway offerings in a single retail space.

The flagship features the first TWG Tea Museum, displaying more than 170 antique tea wares and decorative objects, as well as over 50 antique Russian samovars dating from the 17th to 20th centuries.

TWG Tea said it has built the collection over the past 15 years, sourcing pieces from around the world.

The store also carries several products created exclusively for the location, including Grand Voyage Tea from the Grand Mode Tea Collection, the Singapore Surprise Gift Set, and Tea-Infused Ice Cream & Sorbet creations exclusive to Changi Airport Terminal 3.

“The TWG Tea Gallery represents the most definitive expression of TWG Tea to date,” said Taha Bouqdib, President & CEO of V3 Gourmet and co-founder of TWG Tea. “More than a tea boutique, the flagship brings the past, present, and future of tea into one immersive experience.”

The opening adds another flagship location to TWG Tea’s international network, with the brand continuing to develop its presence in travel retail destinations.